Capture your Readers: 8 Tips to Writing Engaging Blog Posts
Keep in mind how Ratatouille's Chef Gusteau said: "Anybody can cook, yet just the valiant can be extraordinary"? You can undoubtedly modify his rousing words as, "Anybody can compose a blog entry, yet just the courageous bloggers can be incredible."
It couldn't be any more obvious, a smart thought or point, respectable spelling and sentence structure, and a solid authority of the article structure are sufficient for a decent blog entry. Be that as it may, in the event that you need to compose a greatblog post, or one that makes individuals go "Stunning! I'll share this on Facebook!" rather than "Meh, this is nothing uncommon", you need to go more distant than the essentials.
Here's the way you can do it.
It couldn't be any more obvious, a smart thought or point, respectable spelling and sentence structure, and a solid authority of the article structure are sufficient for a decent blog entry. Be that as it may, in the event that you need to compose a greatblog post, or one that makes individuals go "Stunning! I'll share this on Facebook!" rather than "Meh, this is nothing uncommon", you need to go more distant than the essentials.
Here's the way you can do it.
RECOMMENDED READING:6 Simple Tips To Write Your Next Killer Post
1. Hook Them With The First Sentence
Admittedly, this is the hardest part of writing a blog post. That’s because the first sentence should be able to reel in the reader, and at the same time, give them an idea what your post will be all about.
You can start with a:
- Thought-provoking question – "Do you know what a blog post and a sandwich have in common?"
- Quote – "Ernest Hemingway once said: ‘There is nothing to writing. All you do is sit down at a typewriter and bleed.’
- Statistic – "According to the Official Federation of Bloggers*, 99.9 percent of bloggers experience writer’s block."
- Story – "The other day, I had a Newtonian experience. That is, an apple fell on my head."
*Disclaimer: This is a hypothetical example. As of this writing, the Official Federation of Bloggers doesn’t exist.
2. Make Every Word, Phrase & Sentence Count
Because Internet users’ attention spans are shrinking by the day, you have towork harder to hold your readers’ attention from the beginning until the end of your post. To do that, every word, phrase, sentence, and even punctuation mark must add something to your piece.
A handy trick is to read your draft out loud. If it feels like you’re explaining things too slowly, or you’re falling asleep to your own voice (gasp!), you may need to edit the extraneous bits. Your draft could possibly feel "incomplete", in which case, you can insert additional information to clarify your thoughtsor strengthen your arguments.
3. Shorten Your Sentences, If Possible
In relation to the tip, here’s a rough guide to help you decide whether you should cut down a kilometric sentence.
Do your eyes glaze over while reading a sentence? Do you read a sentence out loud, and lose your breath by the end of it? Do you see too many adjectives, adverbs, and other words that don’t add anything to a sentence?
If any of these happen, shorten it! Otherwise, that kilometric sentence is probably fine as is.
4. Use Simple, Yet Precise, Words
You know how MS Word's "Day of work + F7" pulls words from the more dark parts of the thesaurus? All things considered, you might not have any desire to depend on that capacity too much.Readers abhor it when you assault them with highfalutin language. Not just do these words sharp the perusing background, however they additionally make your blog entry look stilted and self important.
Rather than attempting to sound "savvy", attempt to sound sensible. Use words that best pass on your thought and can be comprehended by the layman. For instance, "to use assets" can be abbreviated as "to utilize assets".
Rather than attempting to sound "savvy", attempt to sound sensible. Use words that best pass on your thought and can be comprehended by the layman. For instance, "to use assets" can be abbreviated as "to utilize assets".
5. Play With Analogies
Blogging is similar to dating. It's insufficient that you make an extraordinary impact on the principal date. You additionally need to appear, over and over on your taking after dates, that you're a man worth somebody's chance, responsibility, and adoration.
See what I did there?
See what I did there?
6. Throw In A Few Pop Culture References
Pop culture references add flavor to your blog post. They give your readers the impression that you’re relatable, and therefore likeable.
That said, be mindful of your audience when using these references. You may think that "The Beatles" are the greatest rock band of all time, but referencing the Fab Four while writing for "One Direction" fans may not be the best idea in the world.
7. Make Your Post Unique (Even If The Idea Isn’t)
Let's face honest: up with 100% unique blog entry thoughts is definitely not simple. On the off chance that you run your theme through a brisk Google look, odds are another person has officially expounded on it. Things being what they are, what ought to a blogger do in this situation? It's basic, truly.
Locate another point.
On the off chance that somebody as of now thought of "5 Reasons Why You Should Try Freelancing", you can compose a post about the darker side of outsourcing like "20 Reasons To Say "No" To Freelancing". Then again you can keep running with "5 More Reasons Why You Should Try Freelancing".
Locate another point.
On the off chance that somebody as of now thought of "5 Reasons Why You Should Try Freelancing", you can compose a post about the darker side of outsourcing like "20 Reasons To Say "No" To Freelancing". Then again you can keep running with "5 More Reasons Why You Should Try Freelancing".
8. End With A Punchy Conclusion
So, you’re done with your introduction and body. Now, it’s time to write the conclusion, which is just as hard to write as (if not harder than) the introduction. The easiest way out of your dilemma is to summarize all your points in the conclusion. Then again, that would be boring, since that’s what most bloggers do.
Instead, you can either end with a thought-provoking question or a call-to-action; or restate your main point, and persuade your reader to care about your point.
A Few More Tips (a.k.a. Something That Resembles A Conclusion)
These rules aren’t set in stone. Feel free to use them – or not – depending on what’s appropriate for your piece. What matters is consistently writing posts that are engaging, informative, and unique enough to keep your readers coming back for more.
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